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THE Konica Minolta bizhub C353 been awarded the prestigious Buyers Laboratory Inc's 2008 Pick of the Year award  for Outstanding Segment 3 Business Colour MFP.

The award was made following BLI’s rigorous lab-based evaluations, which assess a wide range of products’ performance areas including reliability, productivity, and security.

According to BLI’s manager of lab testing, the bizhub C353 “was a standout in our monochrome and colour productivity tests, turning in above-average throughput across the board.

“It was also highly reliable, requiring no service and misfeeding just one time in out 100,000-impression durability test.”

The affordable cost of the bizhub C353 also makes it an outstanding value for small workgroups.

BLI Managing Editor Daria Hoffman said: ”The bizhub C353 proved to be highly reliable performers in BLI’s testing. That, along with their very good ease of use and above average feature sets, make it easy to see why the bizhub C353 is one of this spring’s best”.

Bizhub C353 proved to be a strong performer in BLI’s exhaustive lab-based evaluation within Segment 3.

The evaluation assessed a wide range of performance areas that included reliability, productivity, image quality, ease of use, IT-related characteristics and security.

Bizhub C353 is a high-speed MFP that puts power at the hub of any business, featuring a 35-page-per –minute speed in colour and B&W providing fast output to stay ahead of rising document traffic – with up to 70 opmscanning, simultaneous bizhub send functions. Simitri® HD Colour Polymerized Toner provides superb image quality with razor-sharp text and fine-line detail.

The built-in Emperon® Print System enables seamless print/scan integration and award-winning security features; and offers the recently announced i-Option® kits offering web browser convenience, image panel display and Enhanced PDF Encryption.

In addition,  BLI acknowledged the bizhub C353 as outstanding value for small-to-mid-size workgroups.

A Konica Minolta spokesperson said: “Continuing the momentum of our three Fall 2007 awards, we are honoured that BLI recognised a fourth product offering in our next-generation series of colour office systems – the bizhub C353 – for its Spring 2008 ‘Picks’.

“With advanced network features and high-quality output capabilities, the bizhub C353 provides a powerful combination of speed, reliability, security and reduced cost of ownership in a compact footprint.”